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15 Years Into the Boom, Iceland Asks if It’s Had Enough of Mass Tourism

September 23, 2025

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A volcanic eruption in 2010 put the island nation on millions of travelers’ maps. But is the country’s culture now at risk?

By Stefano Montali | NYTimes Business | Disclosure

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15 Years Into the Boom, Iceland Asks if It’s Had Enough of Mass Tourism

A volcanic eruption in 2010 put the island nation on millions of travelers’ maps. But is the country’s culture now at risk?

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